Demographic and Consumer Research Workshop
Event box
Reliable statistics add validity to your research.
In this workshop participants will use American Factfinder (US Census Bureau) and Mergent Intellect to find demographic data for geographic areas. Mintel offers consumer data along with market research, and Simmons OneView is an excellent source for detailed consumer preferences, including brands. Psychographic data will also be addressed. Marketing and Entrepreneur students or anyone needing statistics about people will find this workshop helpful.
Presented by Karen Leeseberg
- Date:
- Thursday, September 20, 2018
- Time:
- 12:30pm - 1:30pm
- Hosted by:
- Business Library
- Space:
- Business Library, Lower Level of Hamon Arts Library
- Categories:
- Demographic & Consumer Research Entrepreneurship
Registration has closed.