Access market research reports that cost thousands of dollars on the open market.

This workshop will assist students in finding companies in a particular industry and locating industry trends, forecasts, and market share. Mergent Intellect, IBISWorld, and Business Insights: Global, Business Source Complete and Mintel are the featured databases. Marketing and strategy students will find the information in this workshop particularly useful.

Registration is required to receive the Zoom URL and all times are Central time zone.

“Any person who requires a reasonable accommodation on the basis of a disability in order to participate in this program should contact the Business Library at 214-768-4496 or askabizlibrarian@smu.edu at least one week prior to the event to arrange for the accommodation.”